5 Powerful Tools for Marketing WordPress Websites

Marketing a WordPress website can sometimes feel like an overwhelming task due to the numerous potential options. So, our advice is to take things step by step and use plugins to help you manage the process.

Plugins can be easy and quick to install and there are many dedicated to help you with marketing WordPress websites. Here are five that could help you.

1. SEO Plugin

There are hundreds to choose from, but the leading plugins work in a similar fashion, they walk you through a wizard for initial setup and then allow you to focus on optimising particular posts and pages.

When working on a particular page, you select focus keyword (for which you want to rank for) and are then given prompts on how to optimise that page for search rankings. This is like gamification, it works a treat because when you see scores for particular pages, you are naturally encouraged to work on improving pages that have lower scores.

So, first key to marketing WordPress websites is to use an seo plugin like Yoast or Rank Math, see this artilce from ahrefs with some comparison information about the best seo plugins for WordPress.

2. ai Artificial Intelligence

Start by asking ai about marketing your website, it will provide a full list of tasks you can then develop each step by step.There are a lot of new ai plugins coming onto the market as we write; they can identify areas that you need to work on, suggest new content and write the new content. Definately worth investigating.

3. Website Analytics & Search Data

Most popular are Google Analytics and Google Search Console. You need to have an overview of where you are to move forward, analytics plugins integrate right into your WordPress dashboard so you can see the data without having to login to a separate dashboard. You get an idea of what’s working, which pages are popular.

4. Email Marketing Plugins

Use an email marketing plugin to collect email address from your target niche, to compose and send outreach emails. Again, there are lots to choose for, so check out some comparison reviews for marketing WordPress. One tool that may help is the Email Finder: click here. This tool is very simple to use, but it can help you to easily put email lists together and produces excellent results.

5. Performance Optimisation Plugins

The speed of your blog could make or break your search engine presence. Search Engines test the speed of pages to ensure the results they display in the results pages are going to benefit the end user. Consider installing W3 Total Cache, a plugin built to optimize the speed of blogs and websites. It comes with multiple features in terms of page caching and CDN Integration and that will ultimately increase performance.

Granted, the above tools aren’t miracle workers and you’ll still have to put in a lot of effort to ensure your content marketing practices aren’t wasted. Take advantage of the above plugins to ensure your content is of the highest quality, and make sure you regularly update your blog with more quality content. Doing those things will guarantee better results in the search engines and you’ll have more organic traffic to profit from.